Fin Capital May Newsletter

Our monthly roundup of resources from the team, portfolio news, and more.

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Fin Capital
May 31, 2024

Welcome to the May installment of Fin Capital's newsletter. It’s been a busy month! We unveiled a new website, officially launched our GTM Navigator series, reflected on new data from the FBI’s Elder Report, shared our POV on the future of employee healthcare, and visited the NYSE to talk Fintech trends.

What’s next for the Fin team? We’re headed to Amsterdam for Money20/20 Europe and Berlin for SuperReturn. We'd love to connect with you there!

Introducing GTM Navigator

As a firm built by operators for operators, we seek to be an active and trusted partner to our founders. As such, we know the intricacies and challenges to nailing the right go-to-market strategy. We are excited to unveil a new series featuring conversations with seasoned go-to-market leaders to shed light on some of the most pressing challenges in the startup journey.

More on our two most recent episodes, below:

Accelerating Growth Through Partnerships

 

In our latest episode, Luke Kornack speaks with Shayne Mullen, Team Lead, Alliance Partnerships, North America, at Adyen on accelerating growth through partnerships. In this discussion, you’ll gain a better understanding of how to effectively structure and leverage partnerships to accelerate business growth, tailor strategies according to market segments, and align partnership goals with overarching business objectives. 

Hiring Sales Leadership: Key Pitfalls to Avoid

We also had the opportunity to speak with Robert Dunn and John Smith – both Partners at H.I. Executive Consulting – about hiring sales leadership and building a sales function. They cover everything from the key differences between a VP of Sales and CRO, the optimal timing for onboarding your first sales professionals, to key pitfalls to avoid when engaging an external search firm. Watch the full conversation here.

The Challenges of Protecting Our Elderly: Our Investment in Carefull

With the recent release of the FBI’s Elder Fraud report, we took the opportunity to expand on the challenges of protecting our elderly and why we were excited to lead Carefull’s Series A last fall as they seek to combat this problem at scale. Of note: Americans older than 60 lost $3.4 billion to scams in 2023, up 11% from the previous year. Read the full piece here.

65% of individuals say that coordinating and managing healthcare is an overwhelming and time-consuming ordeal, yet the sector has remained saturated with piecemeal and disconnected point-solutions. Enter Healthee. Healthee’s AI-driven platform delivers healthcare price transparency, treatment options, and benefit insights to users in seconds — helping finance and HR executives contain costs with ease. Those are just a few of the reasons why we were excited to lead their recent Series A round. Head to our Resources page to read the full piece from Fin General Partner, Christian Ostberg, on the future of employee healthcare.

Talking AAPL and Fintech on Schwab Networks

Managing Partner, Logan Allin, recently joined Schwab Networks for a discussion on how Apple is innovating in Fintech and why the firm remains focused on B2B Fintech Software. Key highlights from their discussion:

  1. Apple is poised to become a Fintech leader: Apple is transforming into a major player in Fintech, driven by its growing services revenue and focus on fintech innovation. With approximately 25% of its revenue coming from Services, we expect that the majority of Apple’s gross profit growth over the next 5-years could be driven by their Services businesses––marking an inflection point in the Services narrative.

  2. The greenfields in B2B Fintech Software: “We would love to partner with Apple, as well as the banks—who spent $1.7 trillion last year on technology—asset and wealth managers, and insurers, because that's where we see the growth opportunity and the most insulation in the market," Logan shared about the opportunity that exists for those building in Fintech Software.

  3. Learnings from the public markets: Discussing the broader Fintech landscape, B2B Fintech companies like Intuit, with its strong subscription revenue model, are classic examples of successful – and boring -- B2B Fintech Software businesses. Intuit's diversified revenue streams from services such as QuickBooks make it a formidable player. At Fin Capital, we continue to be excited by the opportunity that exists for private fintechs to double down on “boring”.

Portfolio Spotlight

It’s been a busy month, sharing some of the latest moments from across portfolio…

What We’re Reading

INDUSTRY RESEARCH 

  • BCG: Fintech Projected to Become a $1.5T Industry by 2030

  • Project Syndicate: The Rise of the Finternet: The Financial System is Ready for a Giant Leap Forward

  • Seeking Alpha: AI-Related Spending Expected to Comprise 10% of 2024 IT Budgets

BLOGS, PODCASTS AND VIDEOS 

Thanks for reading!

We are grateful for your partnership and support, and welcome any feedback you have. We’ll see you next month with more!

-The Fin Capital team

Disclaimer

This material is provided for informational purposes, and it is not, and may not be relied on in any manner as, legal, tax or investment advice or as an offer to sell or a solicitation of an offer to buy an interest in any fund or investment vehicle managed by Fin Venture Capital Management LLC (“Fin”) or its affiliates. Content obtained from third-party sources, although believed to be reliable, has not been independently verified as to its accuracy or completeness and cannot be guaranteed. Fin has no obligation to update, modify or amend the content of this post nor notify its readers in the event that any information, opinion, projection, forecast or estimate included, changes or subsequently becomes inaccurate.